platforms // VURBS
Vurbs. Build, train, and deploy AI agents inside (and outside) of the enterprise.
Not all AI agents are created equal. Vurbs go beyond traditional LLM-based systems with smart tool-calling, advanced reasoning, and an intelligent architecture powered by the People Model™. This proprietary framework manages personality traits, contextual responses, and adaptive learning, ensuring more human-like, business-ready AI interactions across teams, channels, and workflows.
Features
Create Vurbs for every team, channel, consumer segment, and product—all powered by real people.
Agent Studio
Custom Training
Advanced Tools
Engagement
Build custom AI agents with pre-designed templates, guided instructions, or proprietary datasets. Vurbs provides comprehensive testing tools to refine responses before deployment.
Enhance your agents with grounded knowledge by attaching documents, industry reports, or proprietary data. Customize agent behavior with LLMs, voice settings, creativity levels, and image models.
Keep your agents informed with real-time insights from news, social networks, and emerging trends. Vurbs are equipped with advanced research tools for continuous learning and innovation.
Discover and share AI agents designed for business expertise, industry knowledge, and personal interests. The Vurbs Marketplace connects brands with agents that drive real impact.







Agent Studio
Custom Training
Advanced Tools
Engagement
Build custom AI agents with pre-designed templates, guided instructions, or proprietary datasets. Vurbs provides comprehensive testing tools to refine responses before deployment.
Build custom AI agents with pre-designed templates, guided instructions, or proprietary datasets. Vurbs provides comprehensive testing tools to refine responses before deployment.
Enhance your agents with grounded knowledge by attaching documents, industry reports, or proprietary data. Customize agent behavior with LLMs, voice settings, creativity levels, and image models.
Keep your agents informed with real-time insights from news, social networks, and emerging trends. Vurbs are equipped with advanced research tools for continuous learning and innovation.
Discover and share AI agents designed for business expertise, industry knowledge, and personal interests. The Vurbs Marketplace connects brands with agents that drive real impact.







Agent Studio
Custom Training
Advanced Tools
Engagement
Build custom AI agents with pre-designed templates, guided instructions, or proprietary datasets. Vurbs provides comprehensive testing tools to refine responses before deployment.
Build custom AI agents with pre-designed templates, guided instructions, or proprietary datasets. Vurbs provides comprehensive testing tools to refine responses before deployment.
Enhance your agents with grounded knowledge by attaching documents, industry reports, or proprietary data. Customize agent behavior with LLMs, voice settings, creativity levels, and image models.
Keep your agents informed with real-time insights from news, social networks, and emerging trends. Vurbs are equipped with advanced research tools for continuous learning and innovation.
Discover and share AI agents designed for business expertise, industry knowledge, and personal interests. The Vurbs Marketplace connects brands with agents that drive real impact.







Agent Studio
Custom Training
Advanced Tools
Engagement
Build custom AI agents with pre-designed templates, guided instructions, or proprietary datasets. Vurbs provides comprehensive testing tools to refine responses before deployment.
Enhance your agents with grounded knowledge by attaching documents, industry reports, or proprietary data. Customize agent behavior with LLMs, voice settings, creativity levels, and image models.
Keep your agents informed with real-time insights from news, social networks, and emerging trends. Vurbs are equipped with advanced research tools for continuous learning and innovation.
Discover and share AI agents designed for business expertise, industry knowledge, and personal interests. The Vurbs Marketplace connects brands with agents that drive real impact.








USE CASES
Deploy Vurbs across every facet of your business.

Personas
Transform static consumer segments into interactive AI personas that provide real-time insights, trend validation, and co-creation opportunities—available 24/7.

Assistants
Scale expertise across your organization with AI-powered brand assistants that distribute insights, personalize engagement, and streamline decision-making across teams and categories.

Products
Enhance products, retail spaces, and events with AI-driven interactions that add personality, deepen brand engagement, and drive commerce opportunities.

USE CASES
Deploy Vurbs across every facet of your business.

Personas
Transform static consumer segments into interactive AI personas that provide real-time insights, trend validation, and co-creation opportunities—available 24/7.

Assistants
Scale expertise across your organization with AI-powered brand assistants that distribute insights, personalize engagement, and streamline decision-making across teams and categories.

Products
Enhance products, retail spaces, and events with AI-driven interactions that add personality, deepen brand engagement, and drive commerce opportunities.

USE CASES
Deploy Vurbs across every facet of your business.

Personas
Transform static consumer segments into interactive AI personas that provide real-time insights, trend validation, and co-creation opportunities—available 24/7.

Assistants
Scale expertise across your organization with AI-powered brand assistants that distribute insights, personalize engagement, and streamline decision-making across teams and categories.

Products
Enhance products, retail spaces, and events with AI-driven interactions that add personality, deepen brand engagement, and drive commerce opportunities.
Customer Spotlight
Delivering faster innovation through AI agents powered by consumer research.




Aveeno & Neutrogena
Kenvue’s Skin Health leadership built an AI-powered insights and innovation engine leveraging AI agents trained on insights from 12,000+ consumers. In under 3 days, global teams developed 24 full business cases with validated claims, product concepts, and GTM strategies, while always-on data pipelines continuously fuel the next wave of innovation.
12k+
Consumers
24
Business Cases
10x
Faster Timelines
VURVEY LABS
Everything you need to activate autonomous AI capabilities across research, innovation, marketing, and commerce.
VURVEY LABS
Everything you need to activate autonomous AI capabilities across research, innovation, marketing, and commerce.
VURVEY LABS
Everything you need to activate autonomous AI capabilities across research, innovation, marketing, and commerce.
VURVEY LABS
Everything you need to activate autonomous AI capabilities across research, innovation, marketing, and commerce.
VURVEY LABS
Everything you need to activate autonomous AI capabilities across research, innovation, marketing, and commerce.
VURVEY LABS