Platform
Platform
Platform
Use Cases
Use Cases
Use Cases
Resources
Resources
Resources

From one to many.

Introducing Populations™, your world of AI personas to research, innovate and predict success. All powered by real people.

Trusted by the world's biggest brands

Vurvey Populations™

Bring your Audiences to life.
Our AI personas are conversational agents that collaborate with you in real time. Create, test, and validate concepts with thousands of individual consumer personas from each market without exposing IP.

Vurvey Populations™

Bring your Audiences to life.
Our AI personas are conversational agents that collaborate with you in real time. Create, test, and validate concepts with thousands of individual consumer personas from each market without exposing IP.

Vurvey Populations™

Bring your Audiences to life.
Our AI personas are conversational agents that collaborate with you in real time. Create, test, and validate concepts with thousands of individual consumer personas from each market without exposing IP.

Vurvey People Model™

Move beyond synthetic users.
Our advanced Large Persona Model (LPM) is powered by 3+ million real people with facets for demographics, psychographics, personality traits, social behaviors, and more.

Vurvey People Model™

Move beyond synthetic users.
Our advanced Large Persona Model (LPM) is powered by 3+ million real people with facets for demographics, psychographics, personality traits, social behaviors, and more.

Vurvey People Model™

Move beyond synthetic users.
Our advanced Large Persona Model (LPM) is powered by 3+ million real people with facets for demographics, psychographics, personality traits, social behaviors, and more.

Brand Companions™

From AI conversation to commerce.
Brand Companions are more than just agents—they’re digital brand ambassadors. They bridge the gap between discovery and purchase, fostering active relationships that turn one-time shoppers into brand disciples.

Brand Companions™

From AI conversation to commerce.
Brand Companions are more than just agents—they’re digital brand ambassadors. They bridge the gap between discovery and purchase, fostering active relationships that turn one-time shoppers into brand disciples.

Brand Companions™

From AI conversation to commerce.
Brand Companions are more than just agents—they’re digital brand ambassadors. They bridge the gap between discovery and purchase, fostering active relationships that turn one-time shoppers into brand disciples.

CUSTOMER STORIES

use cases

Build what your customers actually want.

Build what your customers actually want.

Remove bottlenecks that slow you down.

Remove bottlenecks that slow you down.

Segmentation
Engage key segments across functions
Insights & Trends
Research emerging insights across culture
Concept Testing
Test visual concepts with multiple audiences
Creative Validation
Understand what resonates and why
Market Simulation
Run scenarios to predict the future
Co-creation
End-to-end innovation with humans x AI

get started

Start building your World

Configure your AI-powered research and innovation platform in just a few steps.

Start building